The Secret to Growing Your Podcast Hey, Podcasters! It’s time to spill a little (pumpkin-spice flavored) tea…(it is October after all. 🎃) As a podcaster, we know you’ve put in countless hours creating valuable content. But here’s the truth: even the best podcasts with the best audio and the best content are not guaranteed to find success. That 👆 depends on a solid marketing strategy. Because, more truth, all podcasts need a marketing strategy. We find it helpful to think of your podcast as a...
12 days ago • 2 min read
Taking the 'Con' Out of Content Creation Real talk, creating that amazing content for your podcast is no easy task. Of course, there are some days, you just hit it out of the park. The ideas 💡 are following, you're in the creative zone, and everything comes together in an episode that your listeners love. And you're just like.... But other times? The whole process is just difficult. 🫣 You're out of ideas. Your creative juices have all but dried up. Or you simply don't have the time to create...
19 days ago • 3 min read
All aboard the branded podcast train! We’re still on the Branded Podcast Train. And we can promise you it’s a super fun ride! But as more brands embrace podcasting as a marketing tool, there’s a lot to consider before a branded podcast can leave the station. 🚂 And so we wanted to dig a bit deeper into what it takes to launch a successful branded podcast. Over on our blog, The Podcast Digest, this week, we put together a go-to guide for starting a branded podcast, specially focusing on how to...
26 days ago • 3 min read
5 Essential Tips for Branded Podcasts It’s no secret that branded podcasts are on the rise. (Contrary to what Phoebe Buffay may believe! 🤣👇) (In fact, this was one of our top podcast predictions for 2024! 🔮) But if you are a brand looking to launch a podcast, there are certain, essential, things you need to do if you want your podcast to be a success. And that’s exactly what we’re dishing up for you today! See how we’re not gatekeeping our top tips for successful branded podcasts? (Very...
about 1 month ago • 2 min read
3 Things Podcasters MUST Get Right Okay. I’m cutting straight to the chase today. But it's because we’re serious about helping podcasters find podcasting success. And with so many moving parts to creating a successful podcast, it’s easy to feel overwhelmed. We know. From editing to episode promotion, the list of "must-dos" for a successful show can seem endless! But while there are many factors that go into building a great podcast, there are three critical elements that truly make the...
about 1 month ago • 3 min read
We created these (FREE!) courses for you! Not only are we all about high-quality podcast editing, we’re also passionate about helping podcasters achieve long-term podcast success. 🔥 But long-term success doesn’t just happen. You can have a great idea, amazing equipment, and all the potential in the world… But that doesn’t guarantee success. 👎 However, we do know that one of the best ways to tip the scales in favor of success is to get the basics right. Which is why we took all our years of...
about 2 months ago • 3 min read
Avoid These 5 Podcasting Mistakes At All Costs No one likes making mistakes, right? Sure, mistakes are great teachers, in retrospect. But no one likes making mistakes when they actually make them. In the moment, realizing you’ve made mistakes feels more like this. 👇 So while making mistakes can teach you all sorts of things, the great news is that you can also learn from the mistakes of others…without having to make them yourself! So today, we wanted to share 5 simple mistakes we see...
about 2 months ago • 3 min read
All Podcasts Need Editing Okay, so perhaps we're opening up this week's newsletter with a bit of a 🔥hot take🔥. But it's one I stand by 150%. ALL podcasts need editing! But first, a disclaimer. I’m NOT talking about audio editing. Cutting awkward pauses, coughs, and excessive filler words (you know, those pesky little “ums,” “ahs,” and “likes” that have taken up permanent residence in our speech habits! 🫣) – this is a non-negotiable when it comes to producing a high-quality podcast. This kind...
2 months ago • 3 min read
The Secret Weapons for a Stand Out Podcast Marketing Strategy Hey, Podcasters! Did you know you NEED a podcast marketing strategy? (Hint: YOU DO!) And today we’re sharing our 🤫 secret weapons🤫 when it comes to creating that all-important effective podcast marketing strategy… PODCASTS! 😮 We've put together a whole list of some of our favorite podcasts dishing up the best marketing insights, tips, tricks, and so much more! And you can find that link below. 👇 But why do podcasters need to listen...
2 months ago • 3 min read
